web ad campaign - Real estate signage sale
From October 30th - November 15th 2018, The Graphics Lab ran a real estate signage sale with the goal of driving potential customers to the company website. To promote this sale and reach the appropriate audience, a web banner ad campaign was launched, targeting demographics within a 25 mile radius. The ads featured a simple design with three main components: the logo to raise brand awareness, prominent copy to drive the message, and a call to action. Being that each ad falls under a single campaign, consistent elements are kept in each banner.